JamVac Jamaica Cruising and Princess Hotels & Resorts Jamaica also recognized

KINGSTON, Jamaica, October 27, 2026 — The Jamaica Tourist Board (JTB) has been recognized by Travel Weekly in the publication’s annual Magellan Awards which represent the best in the travel industry and salute outstanding travel professionals. JTB earned two Gold awards for its destination docuseries, “Jamaica Is,” recognizing excellence in destination marketing and promotional video.

The docuseries received Gold in the Caribbean — Overall Destinations — City category and the Travel Destinations — Marketing — Promotional Video category. The honors recognize JTB’s creative approach to sharing Jamaica’s story with travelers.

“Jamaica’s story is rooted in the creativity of our people and the richness of our culture. These awards recognize the work being done to share that story in compelling ways and invite travelers to experience it for themselves,” said Hon. Edmund Bartlett, Jamaica’s minister of tourism. “I congratulate our team and our tourism partners on this recognition and their continued efforts to keep Jamaica at the forefront of travelers’ minds.”

JTB’s sister agency and tourism partners also earned recognition in this year’s competition. JamVac Jamaica Cruising received Gold in the Travel Destinations — Marketing Campaign — Social Media Campaign category for “How Jamaica Inspired the Next Gen of Travellers.” Princess Hotels & Resorts Jamaica earned Silver in the Hospitality — Overall — Upscale Hotel/Resort category.

“These awards reflect the creativity and dedication of our team in bringing Jamaica’s story to audiences around the world,” said Donovan White, director of tourism, Jamaica Tourist Board. “Through our ‘Jamaica Is’ docuseries, we want to inspire curiosity about our island and encourage travelers to discover the people, culture and experiences that make a visit so memorable.”

The Magellan Awards honor outstanding design, marketing and services in a broad range of industry segments including Hospitality, Travel Destinations, Cruise Lines, Online Travel Services, Airlines and Airports, Travel Agents and Agencies, Tour Operators and Ground Transportation. Entries are evaluated by a one-of-a-kind panel of top travel professionals representing the best names and most accomplished leaders from the industry against an established standard of excellence.

For more information about Jamaica, visit www.visitjamaica.com. 

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ABOUT THE JAMAICA TOURIST BOARD  

The Jamaica Tourist Board (JTB), founded in 1955, is Jamaica’s national tourism agency based in the capital city of Kingston. JTB offices are also located in Montego Bay, Miami, Toronto and London. Representative offices are in Berlin, Barcelona, Rome, Amsterdam, Mumbai, Tokyo and Paris.

Jamaica is home to some of the world’s best accommodations, attractions and service providers that continue to receive prominent global recognition. In 2025, TripAdvisor® ranked Jamaica as the #13 Best Honeymoon Destination, #11 Best Culinary Destination, and #24 Best Cultural Destination in the World. In 2024, Jamaica was declared ‘World’s Leading Cruise Destination’ and ‘World’s Leading Family Destination’ for the fifth consecutive year by the World Travel Awards, which also named the JTB the ‘Caribbean’s Leading Tourist Board’ for the 17th consecutive year.

Jamaica earned six Travvy Awards, including a gold for ‘Best Travel Agent Academy Program’ and silver for ‘Best Culinary Destination – Caribbean’ and ‘Best Tourism Board – Caribbean’. The destination also received bronze recognition for ‘Best Destination – Caribbean’, ‘Best Wedding Destination – Caribbean’, and ‘Best Honeymoon Destination – Caribbean’. Additionally, Jamaica received a TravelAge West WAVE award for ‘International Tourism Board Providing the Best Travel Advisor Support’ for a record-setting 12th time.

For details on upcoming special events, attractions and accommodations in Jamaica go to the JTB’s Website at www.visitjamaica.com or call the Jamaica Tourist Board at 1-800-JAMAICA (1-800-526-2422). Follow the JTB on Facebook, X, Instagram, Pinterest and YouTube. View the JTB blog at www.visitjamaica.com/blog/.

Contact:  

Lou Hammond Group  

jamaica@louhammond.com