64 Knutsford Boulevard, Kingston 5 Jamaica, West Indies
Pictured: Minister of Tourism, Hon Edmund Bartlett in discussion with Sebastian Ebel, CEO of TUI Group at a meeting at FITUR in Spain on Thursday January 22, 2026 to discuss collaborations as Jamaica continues its recovery post Hurricane Melissa.
MADRID; Spain; Friday January 23, 2026 – Minister of Tourism, Hon Edmund Bartlett has initiated talks with TUI Group, one of the world’s leading tourism companies, to enhance the destination’s presence in Latin America and Eastern Europe. By leveraging TUI’s extensive marketing network, Jamaica’s strategic initiative to diversify its tourism source markets and expand its presence would receive significant momentum.
The collaboration will be in direct alignment with Jamaica’s efforts to reduce dependency on traditional North American and Western European markets by establishing stronger connections with high-potential regions in these new and emerging markets.
Jamaica is currently experiencing a significant surge in visitor arrivals, expanded airlift, and stronger trade partnerships from Latin America. The island has also seen strategic growth in European arrivals last year, which was driven by new flights from Portugal (World2Fly) and Switzerland (Edelweiss). Projections, based on increased demand, indicate that that these markets will grow even more this year.
“This partnership with TUI is expected to be a transformative opportunity for Jamaica’s tourism sector,” said Edmund Bartlett, Minister of Tourism. “As we work to broaden our visitor base and build resilience in our tourism economy, TUI’s extensive network and operational expertise in these emerging markets will be invaluable.”
The discussion, held within the margins of FITUR, looked at leveraging TUI’s established presence across Latin America and Eastern Europe, where travellers are demonstrating and increased appetite for Caribbean destinations. The proposed partnership would look at enhanced flight connectivity, targeted marketing campaigns, and tailored vacation packages designed to appeal to travellers in these regions.
Pictured: Minister of Tourism, Hon Edmund Bartlett, (c) pauses for a moment with Sebastian Ebel, CEO of TUI Group (1st l) before a meeting to discuss ways Jamaica and TUI Group can collaborate. Sharing in the moment is l-r, Donovan White, Director of Tourism, Thomas Ellerbeck, TUI Group Director of External and Corporate Affairs and Gregory Shervington, Regional Director, Continental Europe.
“Jamaica offers an unparalleled combination of natural beauty, rich culture, and world-class hospitality,” said Donovan White, Director of Tourism. “We’re excited to introduce more travellers from Latin America and Eastern Europe to this exceptional destination and to support Jamaica’s vision for sustainable tourism growth.”
The initiative aligns with Jamaica’s tourism strategy which emphasizes market diversification as a key strategy for long-term industry stability.
“We are future-proofing Jamaica’s tourism sector through strategic partnerships that add value to our executions. Jamaica is such a powerful brand that has received an outpouring of love and support globally and we are grateful,” said Minister of Tourism, Hon Edmund Bartlett.
The Minister is leading a small delegation at FITUR, the global meeting point for tourism professionals and leading trade fair for inbound and outbound markets in Latin America. This year’s exhibition has 156 countries represented with over 100,000 visitors.
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ABOUT THE JAMAICA TOURIST BOARD
The Jamaica Tourist Board (JTB), founded in 1955, is Jamaica’s national tourism agency based in the capital city of Kingston. JTB offices are also located in Montego Bay, Miami, Toronto and London. Representative offices are in Berlin, Barcelona, Rome, Amsterdam, Mumbai, Tokyo and Paris.
Jamaica is home to some of the world’s best accommodations, attractions and service providers that continue to receive prominent global recognition. In 2025, TripAdvisor® ranked Jamaica as the #13 Best Honeymoon Destination, #11 Best Culinary Destination, and #24 Best Cultural Destination in the World. In 2024, Jamaica was declared ‘World’s Leading Cruise Destination’ and ‘World’s Leading Family Destination’ for the fifth consecutive year by the World Travel Awards, which also named the JTB the ‘Caribbean’s Leading Tourist Board’ for the 17th consecutive year.
Jamaica earned six Travvy Awards, including a gold for ‘Best Travel Agent Academy Program’ and silver for ‘Best Culinary Destination – Caribbean’ and ‘Best Tourism Board – Caribbean’. The destination also received bronze recognition for ‘Best Destination – Caribbean’, ‘Best Wedding Destination – Caribbean’, and ‘Best Honeymoon Destination – Caribbean’. Additionally, Jamaica received a TravelAge West WAVE award for ‘International Tourism Board Providing the Best Travel Advisor Support’ for a record-setting 12th time.
For details on upcoming special events, attractions and accommodations in Jamaica go to the JTB’s Website at www.visitjamaica.com or call the Jamaica Tourist Board at 1-800-JAMAICA (1-800-526-2422). Follow the JTB on Facebook, X, Instagram, Pinterest and YouTube. View the JTB blog at www.visitjamaica.com/blog/
Island will Rebuild Better and More Resilient
Pictured: Minister of Tourism, Hon Edmund Bartlett (c-r) and Deputy Director of Tourism, Americas, Philip Rose (c) pause for a photo opportunity with top trade and consumer media at a luncheon to provide recovery updates on the sector in New York on Thursday January 15, 2025.
KINGSTON, Jamaica, Wednesday, January 21, 2025 – Jamaica’s Minister of Tourism, Hon. Edmund Bartlett, has outlined an ambitious recovery strategy for the island’s tourism sector that prioritizes resilience, sustainability, and innovation in the face of evolving global disruptions, the most recent being the passage of category 5 Hurricane Melissa.
The storm brought sustained winds of 185 miles per hour with gusts reaching 252 miles per hour—a magnitude the Caribbean and Jamaica have never experienced. Despite the severity of the storm, Minister Bartlett reaffirmed Jamaica’s position as an irresistible value proposition for visitors worldwide.
“When we have mega disruptions of whatever type, whether weather-related or otherwise, the world recognizes that Jamaica is somewhere to visit, that Jamaica is a safe destination, that Jamaica is secure, and that Jamaica will give them a seamless experience,” he stated.
The Minister highlighted Jamaica’s unique competitive advantages: excellent accommodations, wonderful ambience, and most importantly, “people with hospitality in their DNA—people with a purpose.”
Addressing media in New York yesterday, the Minister said, “As we chart the course forward for Jamaica’s tourism sector, we are not simply seeking to return to where we were,” said Minister Bartlett. “We are reimagining what our industry can be – stronger, more sustainable, and better equipped to weather any storm that may come our way.”
The recovery framework looks at infrastructure resilience to include building back better in vulnerable areas and to reimagine resort areas with more dynamic touristic experiences wand new townships in coastal areas like Black River. It will also look at environmental sustainability, and workforce development. This approach recognizes that the tourism sector must adapt to address climate change impacts and meeting the demands of shifting traveller expectations.
“Our workers are at the core of our recovery strategy as we provide support through relief initiatives and training to help them get back to their livelihoods. They will be at the forefront of our storytelling and high touch service for new and returning visitors in this post hurricane period,” sad the Minister.
Diversification will also be a priority to provide increased opportunities for Jamaica’s tourism in new and emerging markets. On this note, there continues to be a strategic push to tap into lucrative markets like Latin America and the GCC.
“This reimagining is about future-proofing Jamaica’s most vital economic sector,” Minister Bartlett emphasized. “We are rebuilding tourism to sustain our people’s livelihoods for generations to come, while preserving the natural beauty and cultural richness that make Jamaica truly special.”
Over 70 percent of the island’s hotels are opened with all airports and cruise ports fully operational. Attractions and tours are also open for business and welcoming visitors. The Minister will continue to work closely with industry stakeholders, international partners, and local communities to implement this vision.
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ABOUT THE JAMAICA TOURIST BOARD
The Jamaica Tourist Board (JTB), founded in 1955, is Jamaica’s national tourism agency based in the capital city of Kingston. JTB offices are also located in Montego Bay, Miami, Toronto and London. Representative offices are in Berlin, Barcelona, Rome, Amsterdam, Mumbai, Tokyo and Paris.
Jamaica is home to some of the world’s best accommodations, attractions and service providers that continue to receive prominent global recognition. In 2025, TripAdvisor® ranked Jamaica as the #13 Best Honeymoon Destination, #11 Best Culinary Destination, and #24 Best Cultural Destination in the World. In 2024, Jamaica was declared ‘World’s Leading Cruise Destination’ and ‘World’s Leading Family Destination’ for the fifth consecutive year by the World Travel Awards, which also named the JTB the ‘Caribbean’s Leading Tourist Board’ for the 17th consecutive year.
Jamaica earned six Travvy Awards, including a gold for ‘Best Travel Agent Academy Program’ and silver for ‘Best Culinary Destination – Caribbean’ and ‘Best Tourism Board – Caribbean’. The destination also received bronze recognition for ‘Best Destination – Caribbean’, ‘Best Wedding Destination – Caribbean’, and ‘Best Honeymoon Destination – Caribbean’. Additionally, Jamaica received a TravelAge West WAVE award for ‘International Tourism Board Providing the Best Travel Advisor Support’ for a record-setting 12th time.
For details on upcoming special events, attractions and accommodations in Jamaica go to the JTB’s Website at www.visitjamaica.com or call the Jamaica Tourist Board at 1-800-JAMAICA (1-800-526-2422). Follow the JTB on Facebook, X, Instagram, Pinterest and YouTube. View the JTB blog at www.visitjamaica.com/blog/
Island has welcomed 370,000 visitors post Hurricane Melissa with estimated earnings of over USD $331 Million
KINGSTON, JAMAICA, December 23, 2025 — Jamaica’s winter tourist season has opened on a strong note of recovery, recording over 70,000 visitor arrivals within the first seven days, signalling continued confidence in the destination and steady recovery of the tourism sector.
Of the total arrivals, approximately 46,000 were stopover visitors, while 30,000 arrived by cruise ships, reflecting robust demand across both airlift and cruise segments. In total, Jamaica has welcomed 370 thousand visitors and earned USD $331.2 million since the passage of hurricane Melissa. These figures underscore Jamaica’s position as one of the Caribbean’s leading tourism destinations despite the impact of Hurricane Melissa.
Minister of Tourism, Hon. Edmund Bartlett, welcomed the positive performance, noting that while the arrival numbers are encouraging, the country’s tourism recovery strategy extends beyond statistics. “Our recovery is not only about increasing visitor numbers,” the Minister said. “It is also about ensuring that the men and women who power our tourism industry are supported as we build back stronger. These numbers equate to USD $331.2 million in earnings and mean real jobs for our workers and earnings for the country’s economy.”
The tourism sector continues to place strong emphasis on relief and support programmes for its workers, providing direct assistance for their personal use. Over $2Billion has been earmarked to assist workers to stabilize their livelihoods, meet household needs, and actively participate in the sector’s recovery.
Part of the recovery initiative for workers includes the Tourism Housing Assistance Recovery Programme (THARP), which aims to aid tourism workers whose homes were damaged by Hurricane Melissa on October 28. At the beginning of the programme, more than 150 workers will receive support, though the target is to help more than 5,000 tourism workers by the end of the initiative.
“Investing in tourism workers remains central to building a more resilient and inclusive tourism industry—one that delivers benefits not just to businesses and visitors, but to Jamaican families and communities across the island,” said the Minister.
With the winter season now underway, stakeholders are optimistic that continued growth in arrivals, combined with sustained support for tourism workers, will further strengthen Jamaica’s economic recovery and long-term tourism development.
“Our partners and stakeholders continue to invest in the island’s tourism recovery which highlights a deep sense of confidence that we will build back even better,” said Donovan White, Director of Tourism.
The Minister of Tourism continues to have dialogue with stakeholders to strengthen the labour market arrangements within the sector, securing the tenure and support for workers as the recovery progresses.
For more information about Jamaica as a destination, visit www.visitjamaica.com.
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ABOUT THE JAMAICA TOURIST BOARD
The Jamaica Tourist Board (JTB), founded in 1955, is Jamaica’s national tourism agency based in the capital city of Kingston. JTB offices are also located in Montego Bay, Miami, Toronto and London. Representative offices are in Berlin, Barcelona, Rome, Amsterdam, Mumbai, Tokyo and Paris.
Jamaica is home to some of the world’s best accommodations, attractions and service providers that continue to receive prominent global recognition. In 2025, TripAdvisor® ranked Jamaica as the #13 Best Honeymoon Destination, #11 Best Culinary Destination, and #24 Best Cultural Destination in the World. In 2024, Jamaica was declared ‘World’s Leading Cruise Destination’ and ‘World’s Leading Family Destination’ for the fifth consecutive year by the World Travel Awards, which also named the JTB the ‘Caribbean’s Leading Tourist Board’ for the 17th consecutive year.
Jamaica earned six Travvy Awards, including a gold for ‘Best Travel Agent Academy Program’ and silver for ‘Best Culinary Destination – Caribbean’ and ‘Best Tourism Board – Caribbean’. The destination also received bronze recognition for ‘Best Destination – Caribbean’, ‘Best Wedding Destination – Caribbean’, and ‘Best Honeymoon Destination – Caribbean’. Additionally, Jamaica received a TravelAge West WAVE award for ‘International Tourism Board Providing the Best Travel Advisor Support’ for a record-setting 12th time.
For details on upcoming special events, attractions and accommodations in Jamaica go to the JTB’s Website at www.visitjamaica.com or call the Jamaica Tourist Board at 1-800-JAMAICA (1-800-526-2422). Follow the JTB on Facebook, X, Instagram, Pinterest and YouTube. View the JTB blog at www.visitjamaica.com/blog/
New route will strengthen Jamaica’s Airlift
Pictured (L-R): Odette Dyer, Regional Director, Jamaica Tourist Board, Shane Munroe, CEO, MBJ Airports Ltd., Chritopher Jarrett, President, Jamaica Hotel and Tourist Association, Kim Bowie, Director of Communications, Flair Airlines, His Worship the Mayor, Councillor Richard Vernon, Mayor of Montego Bay, Angellique Virtue, Communication Manager, Airport Authority of Jamaica and Angella Bennett, Regional Director, Canada, Jamaica Tourist Board. Councillor Vernon cuts the ribbon to officially welcome Flair Airlines to Montego Bay.
MONTEGO BAY, JAMAICA – December 19, 2025 – Minister of Tourism, Hon Edmund Bartlett has welcomed the launch of new nonstop service with Flair Airlines, between Toronto Pearson International Airport (YYZ) and Montego Bay (MBJ), strengthening airlift from Canada as the island enters the peak winter travel season.
The new route expands access to Jamaica for Canadian travellers and reinforces the destination’s strong appeal as a leading Caribbean getaway offering sun, culture, and world-class hospitality.
“This new route will strengthen the island’s airlift and provide more options for our Canadian visitors to come to our shores. It also highlights the significant confidence that our airline partners have for the destination following an unprecedented category 5 hurricane. It also reinforces that fact that Jamaica is open for business and ready to welcome visitors,” said Minister of Tourism, Hon Edmund Bartlett.
The service, operated by Flair Airlines, runs up to twice weekly, increasing seat capacity from Canada and supporting Jamaica’s broader tourism strategy focused on market diversification, resilience, and long-term growth.
“This flight is truly meaningful in the context of getting back on track with our new KPIs for Jamaica’s tourism by 2030,” added the Minister.
Pictured: Flair Airlines touches down on Thursday, December 18, 2025, from Toronto to Montego Bay as part of the airlines newest route to Jamaica.
“Canada continues to be one of Jamaica’s most important and resilient source markets,” said Donovan White, Director of Tourism, “This new nonstop service from Toronto supports our winter growth strategy by improving accessibility and making it even easier for Canadians to choose Jamaica for their holiday travel.”
The launch reflects the Jamaica Tourist Board’s continued collaboration with airline partners to expand connectivity, stimulate travel, and ensure Jamaica remains top of mind in the global tourism landscape.
“We are truly grateful for this service not just during our peak season but following the passage of hurricane Melissa. We will continue to work with our airline partners to increase airlift between both countries,” said Angella Bennett, Regional Director, Canada.
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ABOUT THE JAMAICA TOURIST BOARD
The Jamaica Tourist Board (JTB), founded in 1955, is Jamaica’s national tourism agency based in the capital city of Kingston. JTB offices are also located in Montego Bay, Miami, Toronto and London. Representative offices are in Berlin, Madrid, Milan, Amsterdam, Mumbai, Tokyo and Paris.
Jamaica is home to some of the world’s best accommodations, attractions and service providers that continue to receive prominent global recognition. In 2025, TripAdvisor® ranked Jamaica as the #13 Best Honeymoon Destination, #11 Best Culinary Destination, and #24 Best Cultural Destination in the World. In 2024, Jamaica was declared ‘World’s Leading Cruise Destination’ and ‘World’s Leading Family Destination’ for the fifth consecutive year by the World Travel Awards, which also named the JTB the ‘Caribbean’s Leading Tourist Board’ for the 17th consecutive year.
Jamaica earned six Travvy Awards, including a gold for ‘Best Travel Agent Academy Program’ and silver for ‘Best Culinary Destination – Caribbean’ and ‘Best Tourism Board – Caribbean’. The destination also received bronze recognition for ‘Best Destination – Caribbean’, ‘Best Wedding Destination – Caribbean’, and ‘Best Honeymoon Destination – Caribbean’. Additionally, Jamaica received a TravelAge West WAVE award for ‘International Tourism Board Providing the Best Travel Advisor Support’ for a record-setting 12th time.
For details on upcoming special events, attractions, and accommodations in Jamaica, go to the JTB’s Website at www.visitjamaica.com or call the Jamaica Tourist Board at 1-800-JAMAICA (1-800-526-2422). Follow the JTB on Facebook, X, Instagram, Pinterest and YouTube. View the JTB blog at www.visitjamaica.com/blog/.
Minister of Tourism attributes numbers to Remarkable Recovery Strategy
MONTEGO BAY; Jamaica; December 15, 2025 – Minister of Tourism, Hon Edmund Bartlett has attributed the island’s 300,000 visitor mark post Hurricane Melissa, to the sector’s remarkable recovery strategy. This is a significant milestone, that includes both stopover and cruise visitors, in the island’s recovery, with major resort areas fully operational and welcoming visitors for the crucial winter season.
Following the Category 5 hurricane, Jamaica has demonstrated extraordinary resilience and determination to restore its position as the Caribbean’s premier destination. Key tourism resorts including Montego Bay, Ocho Rios, Negril, and Kingston are now open for business and ready to provide world-class experiences to visitors from around the globe.
Minister of Tourism, Hon. Edmund Bartlett, has also confirmed that Jamaica will meet its target of restoring tourism operations by December 15, marking an impressive turnaround just over six weeks after the storm. “Our recovery has exceeded expectations,” said Minister Bartlett. “Jamaica is not just back—we are stronger, more resilient, and more committed than ever to delivering the authentic Jamaican experience our visitors know and love. The dedication of our tourism workers, many of whom were personally affected by the hurricane, exemplifies the true spirit of Jamaica.”
All major airports, including Sangster International Airport in Montego Bay, Norman Manley International Airport in Kingston, and Ian Fleming International Airport in Ocho Rios, have resumed normal operations. Major airlines have also resumed and maintain regular flight schedules. By the end of the month approximately 71% of hotels will be reopened, with projections indicating that number will rise significantly through early 2026.
“This has been a whole-of-industry effort. Hotels, attractions, transportation providers, and government agencies have worked around the clock to ensure that Jamaica is ready to welcome our guests. Every visitor who chooses Jamaica during this time directly supports the rebuilding of communities and the restoration of livelihoods,” said Minister of Tourism, Hon Edmund Bartlett.
Popular attractions throughout the island are also fully operational, including and visitors can once again experience Jamaica’s rich culture, vibrant music scene, authentic cuisine, and renowned hospitality in a safe and welcoming environment.
“The best way to support Jamaica is to visit Jamaica,” said Donovan White, Director of Tourism. “We are ready to deliver unforgettable experiences while showcasing the incredible strength and hospitality of the Jamaican people.”
Tourism accounts for over 30% of Jamaica’s GDP and supports approximately a third of jobs across the island. The swift recovery of the sector is critical not only for economic stability but also for the thousands of Jamaican families whose livelihoods depend on the tourism industry.
Jamaica received 4.3 million visitors in 2024, and tourism officials remain confident in a full recovery by December 2026. The resilience demonstrated by Jamaica’s tourism sector, combined with the island’s natural beauty and cultural richness, positions the destination for continued growth.
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ABOUT THE JAMAICA TOURIST BOARD
The Jamaica Tourist Board (JTB), founded in 1955, is Jamaica’s national tourism agency based in the capital city of Kingston. JTB offices are also located in Montego Bay, Miami, Toronto and London. Representative offices are in Berlin, Barcelona, Rome, Amsterdam, Mumbai, Tokyo and Paris.
Jamaica is home to some of the world’s best accommodations, attractions and service providers that continue to receive prominent global recognition. In 2025, TripAdvisor® ranked Jamaica as the #13 Best Honeymoon Destination, #11 Best Culinary Destination, and #24 Best Cultural Destination in the World. In 2024, Jamaica was declared ‘World’s Leading Cruise Destination’ and ‘World’s Leading Family Destination’ for the fifth consecutive year by the World Travel Awards, which also named the JTB the ‘Caribbean’s Leading Tourist Board’ for the 17th consecutive year.
Jamaica earned six Travvy Awards, including a gold for ‘Best Travel Agent Academy Program’ and silver for ‘Best Culinary Destination – Caribbean’ and ‘Best Tourism Board – Caribbean’. The destination also received bronze recognition for ‘Best Destination – Caribbean’, ‘Best Wedding Destination – Caribbean’, and ‘Best Honeymoon Destination – Caribbean’. Additionally, Jamaica received a TravelAge West WAVE award for ‘International Tourism Board Providing the Best Travel Advisor Support’ for a record-setting 12th time.
For details on upcoming special events, attractions and accommodations in Jamaica go to the JTB’s Website at www.visitjamaica.com or call the Jamaica Tourist Board at 1-800-JAMAICA (1-800-526-2422). Follow the JTB on Facebook, X, Instagram, Pinterest and YouTube. View the JTB blog at www.visitjamaica.com/blog/
New direct service strengthens connectivity between Canada and Jamaica as island rebuilds tourism sector
Pictured: L-R, Regional Director for Jamaica, Mrs. Odette Dyer present tokens to His Excellency, Mark Berman, High Commissioner of Canada to Jamaica and his wife Mrs. Allison Berman at the inaugural WestJet flight from Québec, a new route for the airline to Jamaica, on Saturday December 6, 2025.
MONTEGO BAY; Jamaica; Saturday December 6, 2025 – Minister of Tourism, the Honourable Edmund Bartlett, has welcomed the launch of WestJet’s new direct service between Québec City and Montego Bay, marking a significant milestone in Jamaica’s tourism recovery following the passage of Hurricane Melissa.
The weekly service, which began operations on December 6, 2025, represents a powerful vote of confidence in Jamaica’s resilience and its commitment to welcoming visitors even as the nation continues its recovery efforts.
“The arrival of this new route from Québec City is more than just an expansion of airlift—it is a testament to Jamaica’s unwavering spirit and determination to emerge stronger from disruption,” said Minister Bartlett. “Even as we continue to rebuild and restore our tourism infrastructure following Hurricane Melissa, the confidence shown by WestJet and the Canadian market reinforces that Jamaica remains the Caribbean’s premier destination.”
Pictured: WestJet touches down on Saturday December 6, 2025, from Québec to Montego Bay as part of the airlines newest route to Jamaica.
The new Québec City-Montego Bay route is critical to Jamaica’s ambitious goal to welcome 600,000 Canadian visitors annually and generate US$750 million in tourism earnings by 2030.
“Canada has always been a vital partner in Jamaica’s tourism success, and this new route from Québec City demonstrates the strong ties between our nations,” Minister Bartlett stated. “This French market represents tremendous opportunity for growth, and we are committed to providing Québec travellers with authentic Jamaican experiences that will create lasting memories.”
The launch of the new service comes as Jamaica demonstrates its remarkable capacity for recovery. Despite the negative impact caused by Hurricane Melissa, the tourism sector has mobilized rapidly to restore critical infrastructure and ensure visitor safety and satisfaction.
“This route will not only bring more visitors to Jamaica but will also facilitate trade, strengthen people-to-people connections, and create employment opportunities for Jamaicans,” Minister Bartlett noted. “Tourism is the engine of our economy, and every new flight represents jobs, livelihoods, and hope for our people.”
The new route is part of WestJet’s expanded winter 2025/2026 schedule for Québec, which integrates Sunwing’s network following the two carriers’ merger. The service will operate once weekly, providing Québec travellers with convenient access to Jamaica’s world-renowned beaches, culture, and hospitality.
“Hurricane Melissa tested us, but it did not break us. The arrival of this new WestJet service is proof that that Jamaica is ready to welcome visitors to its shores,” said Donovan White, Director of Tourism.
Pictured: L-R, His Worship the Mayor of Montego Bay, Councillor Richard Vernon looks on as Mrs. Odette Dyer. Regional Director, Jamaica, greets one of the captains at the inaugural welcome of WestJet out of Québec to Montego Bay on Saturday December 6, 2025. Sharing in the moment as well are Ms. Joy Roberts, Executive Director of Jamaica Vacations and His Excellency, Mark Berman, High Commissioner of Canada to Jamaica.
The new route is part of WestJet’s expanded winter 2025/2026 schedule for Québec, which integrates Sunwing’s network following the two carriers’ merger. The service will operate weekly, providing Québec travellers with convenient access to Jamaica’s world-renowned beaches, culture, and hospitality.
“We are humbled that our partners, WestJet and Sunwing remain confident in Jamaica’s ability to build back, and this reinforces the fact that Jamaica is open for business, and we are ready to welcome our Canadian visitors,” said Angella Bennett, Regional Director for Canada.
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ABOUT THE JAMAICA TOURIST BOARD
The Jamaica Tourist Board (JTB), founded in 1955, is Jamaica’s national tourism agency based in the capital city of Kingston. JTB offices are also located in Montego Bay, Miami, Toronto and London. Representative offices are in Berlin, Madrid, Milan, Amsterdam, Mumbai, Tokyo and Paris.
Jamaica is home to some of the world’s best accommodations, attractions and service providers that continue to receive prominent global recognition. In 2025, TripAdvisor® ranked Jamaica as the #13 Best Honeymoon Destination, #11 Best Culinary Destination, and #24 Best Cultural Destination in the World. In 2024, Jamaica was declared ‘World’s Leading Cruise Destination’ and ‘World’s Leading Family Destination’ for the fifth consecutive year by the World Travel Awards, which also named the JTB the ‘Caribbean’s Leading Tourist Board’ for the 17th consecutive year.
Jamaica earned six Travvy Awards, including a gold for ‘Best Travel Agent Academy Program’ and silver for ‘Best Culinary Destination – Caribbean’ and ‘Best Tourism Board – Caribbean’. The destination also received bronze recognition for ‘Best Destination – Caribbean’, ‘Best Wedding Destination – Caribbean’, and ‘Best Honeymoon Destination – Caribbean’. Additionally, Jamaica received a TravelAge West WAVE award for ‘International Tourism Board Providing the Best Travel Advisor Support’ for a record-setting 12th time.
For details on upcoming special events, attractions, and accommodations in Jamaica, go to the JTB’s Website at www.visitjamaica.com or call the Jamaica Tourist Board at 1-800-JAMAICA (1-800-526-2422). Follow the JTB on Facebook, X, Instagram, Pinterest and YouTube. View the JTB blog at www.visitjamaica.com/blog/.
Destination celebrated across multiple categories by travel advisors
KINGSTON, JAMAICA, November 24, 2025 – Jamaica was celebrated as a leading Caribbean destination at the 11th annual Travvy Awards, earning recognition across gold, silver, and bronze categories.
The destination received a gold statuette for ‘Best Cruise Destination – Caribbean’ and silver statuettes for ‘Best Culinary Destination – Caribbean,’ ‘Best Wedding Destination – Caribbean,’ and ‘Best Tourism Board – Caribbean.’ Jamaica also earned bronze statuettes for ‘Best Destination – Caribbean’ and ‘Best Honeymoon Destination – Caribbean.’ Jamaica’s award-winning Jamaica Travel Specialist Program once again claimed the gold statuette for ‘Best Travel Agent Academy Program.’
“We are honored to see Jamaica recognized once again,” said Hon. Edmund Bartlett, Minister of Tourism, Jamaica. “As we look toward 2026, our focus remains on delivering the rich, restorative experiences travelers expect while meeting rising global demand supported by 55 direct gateways. Jamaica’s continued success is rooted in strong partnerships across the sector, and we remain committed to working together to keep our destination top-of-mind for visitors in the year ahead. This is even more special as our island shows its resilience and recovery from the passage of Hurricane Melissa.”
The presentation ceremony was held in Fort Lauderdale, Florida on November 6, 2025.
“Our Jamaica Travel Specialist Program remains one of our most powerful tools in storytelling and engagement,” said Donovan White, Director of Tourism, Jamaica. “Thousands of dedicated travel advisors are enrolled and share Jamaica’s culture, natural attractions, and hospitality with global audiences. Their partnership has played a key role in driving visitor arrivals, and we anticipate sustained growth in 2026 with increased air capacity and new hotel developments coming online.”
Jamaican resorts and brands were also honored by the travel advisor community. Secrets Wild Orchid Montego Bay received the gold statuette for ‘Best All-Inclusive Luxury Resort – Caribbean’ and the silver statuette for ‘Best All-Inclusive Adult/Couples Resort – Caribbean.’ Sandals Resorts continued its stronghold in the all-inclusive sector, earning the gold award for ‘Best Hotel Chain – All-Inclusive’ and the bronze award for ‘Best Hotel Chain – Overall.’
“We are grateful to our travel advisor partners for their continued trust and support,” said Philip Rose, Deputy Director of Tourism, Jamaica. “These honors reaffirm the strength of our tourism product, from our culinary offerings and wedding experiences to our award-winning Jamaica Travel Specialist Program. Our destination partners continue to deliver exceptional service, which is reflected in the high number of repeat visitors we welcome each year.”
The Travvy Awards, presented by TravelPulse, part of Northstar Travel Group, recognize the highest standards of excellence in the travel industry, as voted on by travel professionals from across the United States.
For more information about Jamaica as a destination, visit www.visitjamaica.com.
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ABOUT THE JAMAICA TOURIST BOARD
The Jamaica Tourist Board (JTB), founded in 1955, is Jamaica’s national tourism agency based in the capital city of Kingston. JTB offices are also located in Montego Bay, Miami, Toronto and London. Representative offices are in Berlin, Madrid, Milan, Amsterdam, Mumbai, Tokyo and Paris.
Jamaica is home to some of the world’s best accommodations, attractions and service providers that continue to receive prominent global recognition. In 2025, TripAdvisor® ranked Jamaica as the #13 Best Honeymoon Destination, #11 Best Culinary Destination, and #24 Best Cultural Destination in the World. In 2024, Jamaica was declared ‘World’s Leading Cruise Destination’ and ‘World’s Leading Family Destination’ for the fifth consecutive year by the World Travel Awards, which also named the JTB the ‘Caribbean’s Leading Tourist Board’ for the 17th consecutive year.
Jamaica earned six Travvy Awards, including a gold for ‘Best Travel Agent Academy Program’ and silver for ‘Best Culinary Destination – Caribbean’ and ‘Best Tourism Board – Caribbean’. The destination also received bronze recognition for ‘Best Destination – Caribbean’, ‘Best Wedding Destination – Caribbean’, and ‘Best Honeymoon Destination – Caribbean’. Additionally, Jamaica received a TravelAge West WAVE award for ‘International Tourism Board Providing the Best Travel Advisor Support’ for a record-setting 12th time.
For details on upcoming special events, attractions, and accommodations in Jamaica, go to the JTB’s Website at www.visitjamaica.com or call the Jamaica Tourist Board at 1-800-JAMAICA (1-800-526-2422). Follow the JTB on Facebook, X, Instagram, Pinterest and YouTube. View the JTB blog at www.visitjamaica.com/blog/.
Contact:
Lou Hammond Group
1. Is Jamaica currently open for visitors?
Yes. Some regions were undamaged by Hurricane Melissa, and those areas continue to
have the ability to welcome visitors who had preexisting plans to visit the island or are
thinking of visiting in 2025. Other areas experienced some damage but have been fully
restored to full operation. However, there are some areas that experienced greater levels
of damage, and ground crews are making repairs right now. For a full list of regions, hotels
and resorts that are open, click here www.visitjamaica.com/travel-alerts/.
2. Is it safe to visit Jamaica after the hurricane?
Understanding that some regions were undamaged by Hurricane Melissa and are up and
running. Other areas have experienced more damage and are making repairs right now.
For a full list of regions, hotels and resorts that are open, click here
www.visitjamaica.com/travel-alerts/.
3. Which areas of Jamaica were most affected by Hurricane Melissa, and are there
completely inaccessible regions?
For the most updated list of regions, hotels and resorts that are open or are still
experiencing repairs, click here www.visitjamaica.com/travel-alerts/
4. What precautions have the government or local authorities taken to ensure the
safety of tourists?
The safety of our visitors, resort staff, and residents has, and continues to be, the top
priority for us. We are working as quickly as possible to restore damage caused by
Hurricane Melissa, knowing that tourism is a vital component of our economy. For our
visitors, our focus remains on ensuring the island’s full beauty and offerings are up to our
standard and safety guidelines.
5. Are there any health concerns or advisories related to food, water, or sanitation
that visitors should be aware of?
There have been unrelated reports of what is suspected of being leptospirosis. The Ministry of
Health and Wellness’ epidemiology and environmental health teams have intensified
surveillance across all parishes that were severely impacted by Hurricane Melissa and
continue to work with local health teams to ensure early detection and prompt treatment of any
cases.
6. How does this impact visitors?
Visitors can rest assured that resorts either have their own water source or receive water
through the National Water Commission, all of which are frequently tested for quality
assurance.
7. What if a visitor is staying outside of a resort area?
Visitors should take precautions by avoiding swimming, wading, or playing in flood waters or
any water that may have resulted from flooding. Wear protective clothing and footwear when
working or walking in areas that may be contaminated. Handle animals carefully, especially
those that may have been in contact with flood water or could be infected with leptospirosis.
Avoid consuming food that may have been contaminated with flood water or animal urine.
Visit the nearest health Centre immediately if you experience fever, chills, muscle pain, or
anther flu-like symptom.
8. Are the airports and flights running as scheduled?
Yes. We are pleased that full operations have been restored at our three international
airports – Sangster International Airport (MBJ) in Montego Bay, Norman Manley
International Airport (KIN) in Kingston, and Ian Fleming International Airport (IFIA) near
Ocho Rios. This includes passengers and cargo planes.
9. Are seaports in Jamaica operational, and are cruise visits running as scheduled?
Yes, our seaports are open. We look forward to welcoming cruise guests to our
beautiful port cities.
10. What is the status of roads and transportation systems?
We are pleased to share that most main roads, the ones travelled mostly by tourists,
experienced limited damage. For a full list of highways and roads that are open, click here
www.visitjamaica.com/travel-alerts/.
11. What is the status of utilities (power, internet, and water) in major tourist areas?
Government agencies and private sector companies are working to restore utilities in all
resort areas.
12. Will hotels and resorts honour existing reservations, or are there
cancellations/changes visitors should be aware of?
If you have an existing reservation, we encourage you to still come to Jamaica, should the
accommodation(s) you booked can host you. As for cancellations and changes to
reservations, please work directly with your travel advisor, booking agent and/or hotel for
specific details.
13. Are Jamaica’s major tourist attractions (e.g., beaches, Dunn’s River Falls, Blue
Mountains) open and safe to visit? Some are open.
Yes! For an updated list of attractions that can welcome visitors, please click here
www.visitjamaica.com/travel-alerts/.
14. Are there any hurricane aftereffects, such as flooding, that I should be aware of?
As an island in the Caribbean, the region is susceptible to tropical storms and
hurricanes. However, our infrastructure is usually designed to withstand the impact of
such storms, including high winds and heavy rainfall. As we continue to restore our
beautiful island and welcome guests, we are taking heightened caution to ensure a safe
environment for guests, workers and residents.
15. Have any local tours or excursion operators resumed business, and is it safe to
book tours?
Yes. Please check directly with the tour provider to ensure the most up-to-date
information and booking availability. You can also check www.visitjamaica.com/travelalerts/.
16. Have prices for accommodation, flights, or other services been affected by the
hurricane (e.g., discounts or increases)?
Work directly with your travel advisor, booking agent, airline and hotels for the most upto-date pricing.
17. How can visitors best support Jamaica’s recovery efforts through ethical
tourism? Are there specific areas where tourism dollars are most needed?
The best way to support Jamaica’s restoration is to visit us on the island, enjoying our
hotels, resorts, dining and attractions. We are confident our guests will continue to have
authentic experiences, embracing all that our island has to offer.
18. What should tourists do in case of emergencies during their stay (e.g., local
helplines, embassy contacts, evacuation plans)?
Our hotel and resort staff are specially trained to ensure all guests are safe and
comfortable during their stay. In the event of an emergency, hurricane, or otherwise,
please work directly with the hospitality team for careful instructions. This includes early
warning systems, evacuation protocols, and safe shelter options. Whether you’re staying
in a hotel or exploring the island, you’ll find a well-coordinated system for ensuring your
safety.
19. What is the cancellation or rescheduling policy for travel plans impacted by the
hurricane?
Please work directly with your travel advisor, booking agent, airlines, and hotels for the
most up-to-date details on cancellation and rescheduling policies.
20. How have local communities been affected by the hurricane, and how can
tourists visit respectfully and responsibly during the recovery period?
Communities across the island most impacted by Hurricane Melissa continue to
prioritise restoration efforts. With support from neighbouring communities, local
government aid and the outpouring of support from international groups. For more
information, go to www.visitjamaica.com/travel-alerts/
21. I have been to Jamaica in the past and love the people and the country. How can
I help?
The best way to support the people and country of Jamaica is to come back and
experience the beauty of the island. We look forward to welcoming you back very soon
22. Is it okay to vacation here, or does it seem inappropriate given the
circumstances?
The best way to support Jamaica is by visiting Jamaica, as tourism is a vital driver of our
economy. We welcome all visitors to visit Jamaica to experience the unique beauty our
island has to offer.
23. What’s the best time to visit Jamaica after a hurricane?
While it’s impossible to guarantee that no storm will occur, the likelihood of one forming
soon after a recent hurricane is typically reduced due to disrupted atmospheric
conditions in the region. With careful planning and access to real-time updates,
travellers can still enjoy their time in Jamaica confidently and safely. Jamaica is ready and
eager to welcome you back to the island. Consider booking your trip soon to experience
all that the country has to offer.
24. When is hurricane season in Jamaica?
As an island in the tropics, hurricane season in the Caribbean runs from June 1 to
November 30, with the peak period for activity being from August to October. While
hurricanes and tropical storms are most likely to occur during this period, their
occurrence depends on a variety of meteorological factors, such as ocean temperatures,
wind patterns, and atmospheric pressure.
25. How is the weather forecast for the upcoming weeks?
Please check with your local weather source for the most up-to-date weather in Jamaica
at the time of your trip.
26. Is Jamaica ready to welcome back tourists? Is it safe?
Yes! Jamaica takes the safety of its locals and visitors seriously. Tourism authorities,
resorts, and local businesses have detailed hurricane preparedness plans in place. This
includes early warning systems, evacuation protocols, and safe shelter options. Whether
you’re staying in a hotel or exploring the island, you’ll find a well-coordinated system for
ensuring your safety.
27. What hurricane monitoring efforts are in place?
Rest assured, Jamaica has robust weather monitoring systems in place. Meteorologists
and agencies such as the Jamaica Meteorological Service, the National Hurricane Center
(NHC), and the Caribbean Disaster Emergency Management Agency (CDEMA) provide
real-time updates and forecasts, ensuring that residents and visitors are well-informed
about any potential weather threats.
Wednesday November 5, 2025
We understand how challenging this situation has been for locals and visitors alike, as the
island seeks to protect lives and build back in the areas that have been affected from the
passage of the hurricane. The government remains committed to working tirelessly to get our
sectors in the country back to normal as soon as possible.
As it relates to tourism, it is important to note that all three international airports are open and
that means Jamaica is open to welcome visitors. While some damage was sustained to the
western parts of Jamaica, including some hotels in that region, we want to assure you that
there are other resort areas across the island that remain open for business.
In fact, I can report that thirty-three (33) hotels are open for business. We have
completed our clean-up, conducted structural and safety assessments, accounted for
and provided for our teams, and are now ready to welcome back visitors. Almost all
properties remain committed to meeting my previously announced reopening date of
December 15. In addition to the thirty-three (33) hotels that are open to receiving guests
today, more than fifty (50) hotels are open to receiving your bookings for future stays.
Currently, through the Norman Manley International Airport, visitors will still be able to
enjoy the sights, sounds and culture of Kingston while navigating to Ocho Rios and Portland.
Hotels in Ocho Rios, St. Mary, Portland, and Kingston are running at almost full capacity.
Additionally, some of our hotel partners in Montego Bay, Negril and the South Coast are
open and ready to welcome visitors.
Jamaica needs our partners now more than ever and the best way to support our tourism
sector and economy is to visit us. We’re committed to working with you all to support our
island’s recovery and to reassure visitors that their dream vacations to Jamaica can continue
safely. Together, we can help our communities rebuild while keeping the heart of Jamaican
tourism beating strong.
Bartlett Activates Recovery Task Force and Tourism Resilience Coordination Committee
KINGSTON, Jamaica, Friday, Oct. 31, 2025 – In the wake of Hurricane Melissa, Jamaica’s Minister of Tourism, the Hon. Edmund Bartlett, has set a firm target for Jamaica’s tourism industry to be fully back in operation by December 15, 2025. To deliver on that goal, Jamaica’s Ministry of Tourism has activated a high-level Hurricane Melissa Recovery Task Force and a companion Tourism Resilience Coordination Committee (Tourism Cares) to synchronise public and private sector action.
“Recovery cannot be left to chance,” said Minister Bartlett. “We are aligning marketing, communications, infrastructure repairs, aid, logistics, and every enabling support behind a single objective: full industry operation by December 15. Progress will be tracked through the Ministry of Tourism with regular public updates, so workers, visitors, and partners can plan with confidence.”
The Recovery Task Force is chaired by John Byles, Executive Deputy Chairman of Chukka Caribbean Adventures, with Minister Bartlett serving as Chairman Emeritus. The Task Force comprises a distinguished cross-section of public and private sector leaders, including Hon. Tova Hamilton, Minister of State in the Ministry of Tourism; Professor Lloyd Waller, Executive Director of the Global Tourism Resilience and Crisis Management Centre (GTRCMC); and Jennifer Griffith, Permanent Secretary in the Ministry of Tourism. Also serving on the Task Force are Adam Stewart, Executive Chairman of Sandals Resorts International (SRI); Ian Dear, Board Chairman of the Tourism Product Development Company (TPDCo); Donovan White, Director of Tourism; Jessica Shannon, Chief Experience Officer at SRI; and Christopher Jarrett, President of the Jamaica Hotel and Tourist Association (JHTA). They are joined by Wayne Cummings, former President of the JHTA and Chief Executive Officer of Arya Holding Jamaica; Wade Mars, Executive Director of TPDCo; Dr. Carey Wallace, Executive Director of the Tourism Enhancement Fund (TEF); Tanikie McClarthy Allen, Senior Communications Strategist in the Ministry of Tourism; and Fiona Fennell, Public Relations and Communications Manager at the Jamaica Tourist Board (JTB).
Supporting the work of the Recovery Task Force is the Tourism Resilience Coordination Committee (Tourism Cares), chaired by Jessica Shannon, Chief Experience Officer at SRI. The team includes Christopher Jarrett, President of the JHTA; Nicola Madden-Greig, former JHTA President and Group Director of Marketing and Sales at the Courtleigh Hospitality Group; Elizabeth Fox, Regional Director for the JTB in the United Kingdom; Permanent Secretary Jennifer Griffith; and Joy Roberts, Executive Director of Jamaica Vacations. They will be joined by a representative from Jamaica Customs; Donovan White, Director of Tourism; Angella Bennett, Regional Director for the JTB in Canada; Phillip Rose, Deputy Director of Tourism for the United States and the Americas; representatives from the Inverotel Group; with support from representatives from the Ministry’s Communications Team.
The Hurricane Melissa Recovery Task Force will drive the operational restart of the sector, prioritizing rapid assessments, product rehabilitation, and service readiness across resorts, attractions, airports/ports, and key corridors. Working through agency and private-sector leads, it will assist with the clearing of bottlenecks, sequencing repairs, and coordinate go-to-market readiness to restore safety, service quality, and visitor confidence by December 15.
The Tourism Resilience Coordination Committee (Tourism Cares) will organize the giving and goodwill that accelerates recovery. It will identify, coordinate, and mobilize assistance – cash, in-kind goods, skilled volunteers, and technical expertise – from across the tourism community and, in alignment with the Office of Disaster Preparedness and Emergency Management (ODPEM), route it efficiently via supportjamaica.gov.jm for transparent processing and timely delivery to workers, Micro, Small and Medium-sized Enterprises (MSMEs), and communities that power the visitor economy.
What alignment looks like:
Minister Bartlett noted that both task forces will coordinate closely with the Global Tourism Resilience and Crisis Management Centre (GTRCMC) to integrate lessons from previous recovery efforts, including Jamaica’s record-breaking post-COVID-19 recovery, and ensure a comprehensive approach to rebuilding the sector.
“Tourism’s strength lies not just in its product offerings, but in its people and partnerships,” added Minister Bartlett. “The speed and synergy of our response show the industry’s resilience and our unwavering commitment to recovery with empathy, compassion, and innovation.”
###
ABOUT THE JAMAICA TOURIST BOARD
The Jamaica Tourist Board (JTB), founded in 1955, is Jamaica’s national tourism agency based in the capital city of Kingston. JTB offices are also located in Montego Bay, Miami, Toronto and London. Representative offices are in Berlin, Barcelona, Rome, Amsterdam, Mumbai, Tokyo and Paris.
Jamaica is home to some of the world’s best accommodations, attractions and service providers that continue to receive prominent global recognition. In 2025, TripAdvisor® ranked Jamaica as the #13 Best Honeymoon Destination, #11 Best Culinary Destination, and #24 Best Cultural Destination in the World. In 2024, Jamaica was declared ‘World’s Leading Cruise Destination’ and ‘World’s Leading Family Destination’ for the fifth consecutive year by the World Travel Awards, which also named the JTB the ‘Caribbean’s Leading Tourist Board’ for the 17th consecutive year.
Jamaica earned six Travvy Awards, including a gold for ‘Best Travel Agent Academy Program’ and silver for ‘Best Culinary Destination – Caribbean’ and ‘Best Tourism Board – Caribbean’. The destination also received bronze recognition for ‘Best Destination – Caribbean’, ‘Best Wedding Destination – Caribbean’, and ‘Best Honeymoon Destination – Caribbean’. Additionally, Jamaica received a TravelAge West WAVE award for ‘International Tourism Board Providing the Best Travel Advisor Support’ for a record-setting 12th time.
For details on upcoming special events, attractions and accommodations in Jamaica go to the JTB’s Website at www.visitjamaica.com or call the Jamaica Tourist Board at 1-800-JAMAICA (1-800-526-2422). Follow the JTB on Facebook, X, Instagram, Pinterest and YouTube. View the JTB blog at www.visitjamaica.com/blog/.
Contact:
Lou Hammond Group
KINGSTON, Jamaica, Tuesday, Oct. 28, 2025 –
As Hurricane Melissa makes landfall in Jamaica, Jamaica’s Minister of Tourism, the Hon. Edmund Bartlett, is assuring all visitors currently on the island that their safety remains the top priority as the country continues its comprehensive preparedness and response efforts.
The Tourism Emergency Operations Centre (TEOC), activated under the Ministry of Tourism, is fully operational and serves as the central coordinating hub for all activities within the tourism sector related to the hurricane response. The Center monitors development, coordinates communication, and ensures a seamless flow of information between hotels, attractions, trade and other key stakeholders, transportation providers, and relevant government agencies.
The TEOC consistently liaises with the Office of Disaster Preparedness and Emergency Management (ODPEM), the Jamaica Hotel and Tourist Association (JHTA), and other key partners to guarantee that all tourism entities are following established safety protocols.
Hon. Edmund Bartlett, Jamaica’s Minister of Tourism, reaffirmed the Government’s commitment to ensuring that every visitor on the island is safe and supported during this period. “The safety and security of our visitors are paramount. Through the coordinated efforts of the TEOC and our industry partners, we are ensuring that all necessary measures are in place to protect and assist every guest. Jamaica’s tourism sector is built on strong partnerships and resilience, and those values are guiding our response currently.”
The Minister indicated that there are approximately 25,000 visitors on island and, “It’s all hands-on deck to ensure the safety of our visitors and locals alike.”
As part of the collaborative response, hoteliers across the island are offering distress rates to assist visitors who may need to extend their stay, and shelter spaces have been made available for those requiring a safe place during the passage of the hurricane. These include the Montego Bay Convention Centre and James Hunter Conference Centre in Negril.
Airports are awaiting clearance to safely reopen, allowing visitors to return home as soon as conditions permit. The TEOC remains fully activated 24 hours a day to coordinate support efforts and ensure the continued protection of everyone within the tourism sector. Visitors are encouraged to remain in close contact with their hotels, tour representatives, and airline providers for the latest updates. Official information and advisories will continue to be shared through the Meteorological Service of Jamaica (@metservicejamaica) and the Office of Disaster Preparedness and Emergency Management (@odpemjamaica).
Tourism partners and visitors who require assistance should contact the TEOC using the following channels:
Emergency Lines: (876) 382-6712, (658) 213-2802, (658) 213-2803, (658) 213-2804
WhatsApp Line: (876) 469-0265
Email: teoc@mot.gov.jm
###
ABOUT THE JAMAICA TOURIST BOARD
The Jamaica Tourist Board (JTB), founded in 1955, is Jamaica’s national tourism agency based in the capital city of Kingston. JTB offices are also located in Montego Bay, Miami, Toronto and London. Representative offices are in Berlin, Barcelona, Rome, Amsterdam, Mumbai, Tokyo and Paris.
Jamaica is home to some of the world’s best accommodations, attractions and service providers that continue to receive prominent global recognition. In 2025, TripAdvisor® ranked Jamaica as the #13 Best Honeymoon Destination, #11 Best Culinary Destination, and #24 Best Cultural Destination in the World. In 2024, Jamaica was declared ‘World’s Leading Cruise Destination’ and ‘World’s Leading Family Destination’ for the fifth consecutive year by the World Travel Awards, which also named the JTB the ‘Caribbean’s Leading Tourist Board’ for the 17th consecutive year.
Jamaica earned six Travvy Awards, including a gold for ‘Best Travel Agent Academy Program’ and silver for ‘Best Culinary Destination – Caribbean’ and ‘Best Tourism Board – Caribbean’. The destination also received bronze recognition for ‘Best Destination – Caribbean’, ‘Best Wedding Destination – Caribbean’, and ‘Best Honeymoon Destination – Caribbean’. Additionally, Jamaica received a TravelAge West WAVE award for ‘International Tourism Board Providing the Best Travel Advisor Support’ for a record-setting 12th time.
For details on upcoming special events, attractions and accommodations in Jamaica go to the JTB’s Website at www.visitjamaica.com or call the Jamaica Tourist Board at 1-800-JAMAICA (1-800-526-2422). Follow the JTB on Facebook, X, Instagram, Pinterest and YouTube. View the JTB blog at www.visitjamaica.com/blog/.
Contact:
Lou Hammond Group
jamaica@louhammondgroup.com
As Jamaica prepares for the impact of the approaching hurricane, I wish to assure our international partners, the trade, and the global press that the government and the Ministry of Tourism, in close collaboration with the Jamaica Tourist Board (JTB) and our industry partners, has been fully mobilized to safeguard the wellbeing of our visitors and tourism workers.
Over the past 24 hours, we have maintained continuous communication with the Jamaica Tourist Board (JTB), the Jamaica Hotel and Tourist Association (JHTA), as well as our airline and accommodation partners to coordinate the structured and orderly departure of guests from the island. This process will remain in effect until our airports are officially closed. Earlier today, October 25, we convened a meeting with key stakeholders to assess the industry’s state of readiness, and another meeting is scheduled for tomorrow to ensure we remain fully informed and responsive as the situation evolves.
We have also maintained close contact with all our major airline partners, many of whom have facilitated additional flights and deployed larger aircraft to support the evacuation of their passengers. This coordinated effort underscores the strong partnerships that continue to define Jamaica’s tourism sector.
In the event that conditions necessitate, we have activated plans in collaboration with the JHTA to establish emergency shelter facilities for any visitors who may need to remain on the island during the passage of the storm.
Additionally, the Tourism Emergency Operations Centre (TEOC) has been fully activated and is now operating as the communication nerve centre for the industry. It will remain manned on a 24-hour basis to ensure the highest level of coordination, information sharing, and responsiveness until normalcy is fully restored.
Jamaica has long been recognized for its resilience and preparedness, and this situation once again demonstrates our collective commitment to the safety of our visitors and the strength of our tourism industry.
Hon Edmund Bartlett, OJ, CD, MP
Minister of Tourism
Pictured: Minister of Tourism, Hon. Edmund Bartlett (C), in discussion on the preparation of the sector for the passage of Tropical Storm Melissa with senior tourism executives (L–R): David Dobson, Chief Technical Director, Ministry of Tourism; Donovan White, Director of Tourism; Jennifer Griffith, Permanent Secretary, Ministry of Tourism; Hon. Tova Hamilton, State Minister in the Ministry of Tourism; Dr. Carey Wallace, Executive Director, Tourism Enhancement Fund; and Wade Mars, Executive Director, Tourism Product Development Company, as well as stakeholders from the Jamaica Hotel and Tourist Association who joined online.
KINGSTON, Jamaica, Friday, October 24, 2025 – Jamaica’s tourism industry is showcasing its resilience and crisis management capabilities as it prepares for Tropical Storm Melissa, with Minister of Tourism, Hon. Edmund Bartlett, highlighting the sector’s comprehensive preparedness systems that will be activated.
Minister Bartlett emphasized that Jamaica’s proven track record in preparedness positions the destination to maintain its reputation for visitor safety and operational excellence even during challenging weather conditions.
“Our ability to respond swiftly and effectively to crises is what continues to set Jamaica apart as a world-class destination,” Minister Bartlett stated. “Resilience has long been at the heart of Jamaica’s tourism success. We have learnt from experience that preparedness is the foundation of recovery.”
Pictured: Minister of Tourism (R), Hon. Edmund Bartlett, and State Minister in the Ministry of Tourism (L), Hon. Tova Hamilton, in discussion on the preparation of the sector for the passage of Tropical Storm Melissa with senior tourism executives (L–R): Executive Director, Tourism Enhancement Fund, Dr. Carey Wallace; Executive Director, Tourism Product Development Company, Wade Mars; Chief Technical Director, Ministry of Tourism, David Dobson; Director of Tourism, Donovan White; and Permanent Secretary, Ministry of Tourism, Jennifer Griffith, as well as stakeholders from the Jamaica Hotel and Tourist Association who joined online.
The Ministry of Tourism is activating its sophisticated Tourism Emergency Operations Centre (TEOC) as of Friday, October 24, 2025. The TEOC will coordinate seamlessly with the National Emergency Operations Center (NEOC), Office of Disaster Preparedness and Emergency Management (ODPEM), the Meteorological Service of Jamaica, its Destination Managers for each resort area and other key agencies, to ensure the safety of visitors and locals and overall sector continuity.
“This coordinated response reflects Jamaica’s investment in robust disaster risk management systems across all levels of our tourism industry,” Minister Bartlett explained. “From our hoteliers and attraction operators to our transportation providers and dedicated tourism workers, we have established protocols that prioritize safety while maintaining service excellence.”
The Minister noted that Jamaica’s tourism stakeholders are well-versed in implementing their internal preparedness plans, a capability developed through years of experience and continuous training that reinforces the destination’s commitment to visitor welfare. “By preparing now, we ensure that Jamaica remains strong, safe, resilient and ready to continue operations moving forward,” Minister Bartlett affirmed. “Our tourism stakeholders remain calm, vigilant and united in our efforts to protect both our people and our industry.”
The Ministry and its agencies continue to monitor official updates and maintains close communication with all tourism entities to ensure seamless information flow and coordinated action as the weather system approaches.
###
ABOUT THE JAMAICA TOURIST BOARD
The Jamaica Tourist Board (JTB), founded in 1955, is Jamaica’s national tourism agency based in the capital city of Kingston. JTB offices are also located in Montego Bay, Miami, Toronto and London. Representative offices are in Berlin, Barcelona, Rome, Amsterdam, Mumbai, Tokyo and Paris.
Jamaica is home to some of the world’s best accommodations, attractions and service providers that continue to receive prominent global recognition. In 2025, TripAdvisor® ranked Jamaica as the #13 Best Honeymoon Destination, #11 Best Culinary Destination, and #24 Best Cultural Destination in the World. In 2024, Jamaica was declared ‘World’s Leading Cruise Destination’ and ‘World’s Leading Family Destination’ for the fifth consecutive year by the World Travel Awards, which also named the JTB the ‘Caribbean’s Leading Tourist Board’ for the 17th consecutive year.
Jamaica earned six Travvy Awards, including a gold for ‘Best Travel Agent Academy Program’ and silver for ‘Best Culinary Destination – Caribbean’ and ‘Best Tourism Board – Caribbean’. The destination also received bronze recognition for ‘Best Destination – Caribbean’, ‘Best Wedding Destination – Caribbean’, and ‘Best Honeymoon Destination – Caribbean’. Additionally, Jamaica received a TravelAge West WAVE award for ‘International Tourism Board Providing the Best Travel Advisor Support’ for a record-setting 12th time.
For details on upcoming special events, attractions and accommodations in Jamaica go to the JTB’s Website at www.visitjamaica.com or call the Jamaica Tourist Board at 1-800-JAMAICA (1-800-526-2422). Follow the JTB on Facebook, X, Instagram, Pinterest and YouTube. View the JTB blog at www.visitjamaica.com/blog/
KINGSTON, JAMAICA, October 14, 2025 – Jamaica’s Yaad Luv: True Jamaican Experiences campaign has been named a finalist for two major honors in the 2025 City Nation Place Awards – Best Communication Strategy: Tourism and Place Brand of the Year.
The Yaad Luv initiative, entered by the Jamaica Social Investment Fund (JSIF) in collaboration with Trove Tourism Development Advisors, the Tourism Product Development Company (TPDCo), the Ministry of Tourism, and the Jamaica Tourist Board (JTB), is being recognized for its authentic, community-centered approach to destination marketing. Developed by Jamaicans, for Jamaicans, the campaign champions national pride and collective storytelling – positioning locals as the heart of Jamaica’s brand narrative and tourism success.
“Yaad Luv is more than a campaign; It’s a movement powered by our people,” said Hon. Edmund Bartlett, Jamaica’s Minister of Tourism. “We are proud to see Jamaica recognized on the global stage for our approach to place branding and destination marketing – one that celebrates our communities, strengthens our identity, and inspires both locals and visitors to experience the island through a different lens.”
Developed under the World Bank–funded Second Rural Economic Development Initiative (REDI II), the initiative also equipped more than 100 local enterprises with digital tools, training, and fresh content to tell their own stories, ensuring that communities are not just featured in Jamaica’s tourism brand but own and benefit from it.
“Being shortlisted for two categories at the City Nation Place Awards is a testament to Jamaica’s leadership in sustainable and people-first tourism,” added Donovan White, Jamaica’s Director of Tourism. “The Yaad Luv campaign has redefined how we tell Jamaica’s story, inviting our citizens to take an active role in shaping how the world sees our island home.”
Since the launch, Yaad Luv has amassed over 12 million impressions and generated more than 500,000 engagements, driving over 10,000 leads to community-based tourism enterprises across the island.
Winners of the City Nation Place Awards will be announced during the City Nation Place Global Conference in London on Thursday, November 6, 2025.
For more information about the Yaad Luv campaign, please visit www.yaadluv.com. For more information about Jamaica, please visit www.visitjamaica.com.
###
ABOUT THE JAMAICA TOURIST BOARD
The Jamaica Tourist Board (JTB), founded in 1955, is Jamaica’s national tourism agency based in the capital city of Kingston. JTB offices are also located in Montego Bay, Miami, Toronto and London. Representative offices are in Berlin, Barcelona, Rome, Amsterdam, Mumbai, Tokyo and Paris.
Jamaica is home to some of the world’s best accommodations, attractions and service providers that continue to receive prominent global recognition. In 2025, TripAdvisor® ranked Jamaica as the #13 Best Honeymoon Destination, #11 Best Culinary Destination, and #24 Best Cultural Destination in the World. In 2024, Jamaica was declared ‘World’s Leading Cruise Destination’ and ‘World’s Leading Family Destination’ for the fifth consecutive year by the World Travel Awards, which also named the JTB the ‘Caribbean’s Leading Tourist Board’ for the 17th consecutive year.
Jamaica earned six Travvy Awards, including a gold for ‘Best Travel Agent Academy Program’ and silver for ‘Best Culinary Destination – Caribbean’ and ‘Best Tourism Board – Caribbean’. The destination also received bronze recognition for ‘Best Destination – Caribbean’, ‘Best Wedding Destination – Caribbean’, and ‘Best Honeymoon Destination – Caribbean’. Additionally, Jamaica received a TravelAge West WAVE award for ‘International Tourism Board Providing the Best Travel Advisor Support’ for a record-setting 12th time.
For details on upcoming special events, attractions and accommodations in Jamaica go to the JTB’s Website at www.visitjamaica.com or call the Jamaica Tourist Board at 1-800-JAMAICA (1-800-526-2422). Follow the JTB on Facebook, X, Instagram, Pinterest and YouTube. View the JTB blog at www.visitjamaica.com/blog/.
Contact:
Lou Hammond Group
KINGSTON, JAMAICA, October 14, 2025 – Jamaica, one of the world’s leading island travel destinations, has ranked among the “Top Islands” in the 2025 Conde Nast Traveler’s Readers’ Choice Awards in the competitive ‘The Caribbean & The Atlantic’ category. Following last year’s recognition as a top 10 island, Jamaica continued its momentum by securing the number 7 spot in this year’s awards. The island also announced several of its hotels and resorts were also recognized in this year’s awards.
“Jamaica’s consistent ranking among travelers’ favorite Caribbean islands in Condé Nast Traveler’s Readers’ Choice Awards reflects how deeply visitors connect with our people, culture, and island,” said the Hon. Edmund Bartlett, Jamaica’s Minister of Tourism. “We are honored by this recognition and proud that, with direct air service from 55 international gateways, Jamaica is the most connected destination in the region, making it easier than ever for travelers to visit the island they love.”
In addition to Jamaica’s ranking as a destination, several hotels and resorts were voted to be among the best. Jamaica Inn (Ocho Rios) took the #4 spot in the ‘Best Hotels in the Caribbean and Central America’ category, where S Hotel Montego Bay placed #5 and S Hotel Kingston placed #7. In the ‘Best Resorts in the Caribbean’ category, Half Moon (Montego Bay) placed #11, Sandals Dunn’s River (Ocho Rios) placed #24, Tensing Pen Resort (Negril) placed #30, Sandals South Coast (Whitehouse) placed #31, Rockhouse Hotel & Spa (Negril) placed #38, Sandals Royal Plantation Ocho Rios placed #39 and Couples Sans Souci Resort (Ocho Rios) placed #40.
“To once again see Jamaica ranked among the top ten islands in Condé Nast Traveler’s Readers’ Choice Awards is an extraordinary acknowledgment of the outstanding service of our people and the natural beauty of our island,” said Donovan White, Jamaica’s Director of Tourism. “We want every visitor to our beloved island to enjoy their best-ever vacation. Through close collaboration with our valued tourism partners, including our world-class hotels and resorts, we remain committed to delivering on that promise.”
More than 757,109 votes were cast in Conde Nast Traveler’s 38th annual Readers’ Choice Awards survey, rating their travel experiences across the globe on the top places they enjoyed this year and can’t wait to return to next. The Readers’ Choice Awards are the longest-running and most prestigious recognition of excellence in the travel industry. This year’s full list of winners can be found here.
For more information on Jamaica, please go to www.visitjamaica.com.
###
ABOUT JAMAICA TOURIST BOARD
The Jamaica Tourist Board (JTB), founded in 1955, is Jamaica’s national tourism agency based in the capital city of Kingston. JTB offices are also located in Montego Bay, Miami, Toronto and London. Representative offices are in Berlin, Barcelona, Rome, Amsterdam, Mumbai, Tokyo and Paris.
Jamaica is home to some of the world’s best accommodations, attractions and service providers that continue to receive prominent global recognition. In 2025, TripAdvisor® ranked Jamaica as the #13 Best Honeymoon Destination, #11 Best Culinary Destination, and #24 Best Cultural Destination in the World. In 2024, Jamaica was declared ‘World’s Leading Cruise Destination’ and ‘World’s Leading Family Destination’ for the fifth consecutive year by the World Travel Awards, which also named the JTB the ‘Caribbean’s Leading Tourist Board’ for the 17th consecutive year.
Jamaica earned six Travvy Awards, including a gold for ‘Best Travel Agent Academy Program’ and silver for ‘Best Culinary Destination – Caribbean’ and ‘Best Tourism Board – Caribbean’. The destination also received bronze recognition for ‘Best Destination – Caribbean’, ‘Best Wedding Destination – Caribbean’, and ‘Best Honeymoon Destination – Caribbean’. Additionally, Jamaica received a TravelAge West WAVE award for ‘International Tourism Board Providing the Best Travel Advisor Support’ for a record-setting 12th time.
For details on upcoming special events, attractions and accommodations in Jamaica go to the JTB’s Website at www.visitjamaica.com or call the Jamaica Tourist Board at 1-800-JAMAICA (1-800-526-2422). Follow the JTB on Facebook, X, Instagram, Pinterest and YouTube. View the JTB blog at www.visitjamaica.com/blog/.
Contact:
Lou Hammond Group
Discover the stories and sites that shaped Jamaica’s freedom and identity
KINGSTON, JAMAICA, October 14, 2025 – Every October, Jamaica honors the visionaries who fought for the island’s freedom, equality, and self-determination. National Heroes’ Day, observed on the third Monday of October, celebrates seven Jamaicans whose courage and conviction shaped the nation’s identity: Marcus Garvey, Paul Bogle, George William Gordon, Norman Manley, Sir Alexander Bustamante, Nanny of the Maroons, and Samuel Sharpe.
While the official wreath-laying ceremony takes place at National Heroes’ Park in Kingston on October 20th, visitors can also trace the legacies of these icons across the island.
“The spirit of Jamaica’s National Heroes’ lives on in every parish, every community, and every story told across our island,” said Hon. Edmund Bartlett, Minister of Tourism. “From the Maroon strongholds of Portland to Garvey’s birthplace in St. Ann, these sites form a living museum of resilience and pride that continues to inspire our people and our visitors alike.”
Join Jamaicans in celebration this October by visiting these sites, attending local ceremonies, and exploring National Heroes’ Park in Kingston, where all seven heroes are memorialized.
“As travelers explore Jamaica, they are walking in the footsteps of greatness,” said Donovan White, Jamaica’s Director of Tourism. “Each monument connects them to the courage, creativity, and vision that shaped our nation. These experiences allow visitors to feel the heartbeat of Jamaica’s history through the communities that keep it alive today.”
Where to Experience Jamaica’s Heroes:
Discover tours and community experiences that take you to these historic sites at www.moretojamaica.com. Plus, enhance your vacation with experiences that preserve culture, celebrate heritage, honor heroes’ legacies, and give back directly to local communities.
For more information about Jamaica, please visit www.visitjamaica.com.
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ABOUT THE JAMAICA TOURIST BOARD
The Jamaica Tourist Board (JTB), founded in 1955, is Jamaica’s national tourism agency based in the capital city of Kingston. JTB offices are also located in Montego Bay, Miami, Toronto and London. Representative offices are in Berlin, Barcelona, Rome, Amsterdam, Mumbai, Tokyo and Paris.
Jamaica is home to some of the world’s best accommodations, attractions and service providers that continue to receive prominent global recognition. In 2025, TripAdvisor® ranked Jamaica as the #13 Best Honeymoon Destination, #11 Best Culinary Destination, and #24 Best Cultural Destination in the World. In 2024, Jamaica was declared ‘World’s Leading Cruise Destination’ and ‘World’s Leading Family Destination’ for the fifth consecutive year by the World Travel Awards, which also named the JTB the ‘Caribbean’s Leading Tourist Board’ for the 17th consecutive year.
Jamaica earned six Travvy Awards, including a gold for ‘Best Travel Agent Academy Program’ and silver for ‘Best Culinary Destination – Caribbean’ and ‘Best Tourism Board – Caribbean’. The destination also received bronze recognition for ‘Best Destination – Caribbean’, ‘Best Wedding Destination – Caribbean’, and ‘Best Honeymoon Destination – Caribbean’. Additionally, Jamaica received a TravelAge West WAVE award for ‘International Tourism Board Providing the Best Travel Advisor Support’ for a record-setting 12th time.
For details on upcoming special events, attractions and accommodations in Jamaica go to the JTB’s Website at www.visitjamaica.com or call the Jamaica Tourist Board at 1-800-JAMAICA (1-800-526-2422). Follow the JTB on Facebook, X, Instagram, Pinterest and YouTube. View the JTB blog at www.visitjamaica.com/blog/.
Contact:
Lou Hammond Group
US Market to attract 5million visitors by 2030
The Island Once Again Ranks in the prestigious ‘Caribbean & The Atlantic’ Category
KINGSTON, JAMAICA, October 7, 2025 – Jamaica, one of the world’s leading island travel destinations, has ranked among the “Top Islands” in the 2025 Conde Nast Traveler’s Readers’ Choice Awards in the competitive ‘The Caribbean & The Atlantic’ category. Following last year’s recognition as a top 10 island, Jamaica continued its momentum by securing the number 7 spot in this year’s awards. The island also announced several of its hotels and resorts were also recognized in this year’s awards.
“Jamaica’s consistent ranking among travelers’ favorite Caribbean islands in Condé Nast Traveler’s Readers’ Choice Awards reflects how deeply visitors connect with our people, culture, and island,” said the Hon. Edmund Bartlett, Jamaica’s Minister of Tourism. “We are honored by this recognition and proud that, with direct air service from 55 international gateways, Jamaica is the most connected destination in the region, making it easier than ever for travelers to visit the island they love.”
In addition to Jamaica’s ranking as a destination, several hotels and resorts were voted to be among the best. Jamaica Inn (Ocho Rios) took the #4 spot in the ‘Best Hotels in the Caribbean and Central America’ category, where S Hotel Montego Bay placed #5 and S Hotel Kingston placed #7. In the ‘Best Resorts in the Caribbean’ category, Sandals Dunn’s River (Ocho Rios) placed #24, Sandals South Coast (Whitehouse) placed #31, Rockhouse Hotel & Spa (Negril) placed #38, Sandals Royal Plantation Ocho Rios placed #39 and Couples Sans Souci Resort (Ocho Rios) placed #40.
“To once again see Jamaica ranked among the top ten islands in Condé Nast Traveler’s Readers’ Choice Awards is an extraordinary acknowledgment of the outstanding service of our people and the natural beauty of our island,” said Donovan White, Jamaica’s Director of Tourism. “We want every visitor to our beloved island to enjoy their best-ever vacation. Through close collaboration with our valued tourism partners, including our world-class hotels and resorts, we remain committed to delivering on that promise.”
More than 757,109 votes were cast in Conde Nast Traveler’s 38th annual Readers’ Choice Awards survey, rating their travel experiences across the globe on the top places they enjoyed this year and can’t wait to return to next. The Readers’ Choice Awards are the longest-running and most prestigious recognition of excellence in the travel industry. This year’s full list of winners can be found here.
For more information on Jamaica, please go to www.visitjamaica.com.
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ABOUT JAMAICA TOURIST BOARD
ABOUT THE JAMAICA TOURIST BOARD
The Jamaica Tourist Board (JTB), founded in 1955, is Jamaica’s national tourism agency based in the capital city of Kingston. JTB offices are also located in Montego Bay, Miami, Toronto and London. Representative offices are in Berlin, Barcelona, Rome, Amsterdam, Mumbai, Tokyo and Paris.
Jamaica is home to some of the world’s best accommodations, attractions and service providers that continue to receive prominent global recognition. In 2025, TripAdvisor® ranked Jamaica as the #13 Best Honeymoon Destination, #11 Best Culinary Destination, and #24 Best Cultural Destination in the World. In 2024, Jamaica was declared ‘World’s Leading Cruise Destination’ and ‘World’s Leading Family Destination’ for the fifth consecutive year by the World Travel Awards, which also named the JTB the ‘Caribbean’s Leading Tourist Board’ for the 17th consecutive year.
Jamaica earned six Travvy Awards, including a gold for ‘Best Travel Agent Academy Program’ and silver for ‘Best Culinary Destination – Caribbean’ and ‘Best Tourism Board – Caribbean’. The destination also received bronze recognition for ‘Best Destination – Caribbean’, ‘Best Wedding Destination – Caribbean’, and ‘Best Honeymoon Destination – Caribbean’. Additionally, Jamaica received a TravelAge West WAVE award for ‘International Tourism Board Providing the Best Travel Advisor Support’ for a record-setting 12th time.
For details on upcoming special events, attractions and accommodations in Jamaica go to the JTB’s Website at www.visitjamaica.com or call the Jamaica Tourist Board at 1-800-JAMAICA (1-800-526-2422). Follow the JTB on Facebook, X, Instagram, Pinterest and YouTube. View the JTB blog at www.visitjamaica.com/blog/.
Contact:
Lou Hammond Group
Island has been acknowledged with this prestigious accolade 19 times
Pictured: Trudy Dixon, Caribbean Sales Manager (1st L), Jamaica Tourist Board receives Jamaica’s Destination Awards from Graham Cooke (1st R), Founder of the World Travel Awards (WTA), while flanked by ushers, at the World Travel Awards Caribbean and North America Gala Ceremony on October 4, 2025, in St. Lucia.
KINGSTON, Jamaica, Monday October 6, 2025 – Jamaica has once again been honored across multiple categories in the 2025 Caribbean World Travel Awards, further cementing its status as a premier tourist destination in the region. One of the outstanding awards is leading Caribbean destination, an award that the country has been recognized for nineteen times.
The annual World Travel Awards are widely regarded as the ‘Oscars of the travel industry,’ celebrating excellence across lodging, airlines, destinations, and hospitality services. Jamaica’s multiple wins in 2025 reflect the nation’s sustained commitment to quality, innovation, and visitor satisfaction.
“Jamaica continues to punch above its weight by surpassing expectations in its hospitality delivery. These accolades underpin the excellent contribution of our people, who are at the heart of the sector. We are truly grateful for this recognition and proud as we are on the cusp of welcoming 5million visitors to our shores and earning US5billion for our economy,” said Hon. Edmund Bartlett, Jamaica’s Minister of Tourism.
Among the numerous World Travel Awards conferred, Jamaica claimed top honors in the following key categories – Caribbean’s Leading Cruise Destination and Caribbean’s Leading Destination. Several of the island’s key partners in the category of airport, cruise and hotels were also recognized.
“Our island continues to be top of mind through our authentic tourism experiences from food to music and this recognition cements Jamaica as a top tier destination. Thanks to all our partners who have worked hard to remain consistent and unique,” said Donovan White, Jamaica’s Director of Tourism.
The Leading Destination and Leading Cruise Destination awards reaffirm Jamaica’s status as a top-tier island destination for travellers, cruise lines, and international markets. Recognition of ports, airports, and airport lounges underscores the value of investment in transport infrastructure and visitor convenience. Awards across hotel, resort, villa, and travel agency categories also demonstrate that excellence is being achieved across the full spectrum of the Jamaican hospitality sector.
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ABOUT THE JAMAICA TOURIST BOARD
The Jamaica Tourist Board (JTB), founded in 1955, is Jamaica’s national tourism agency based in the capital city of Kingston. JTB offices are also located in Montego Bay, Miami, Toronto and London. Representative offices are in Berlin, Barcelona, Rome, Amsterdam, Mumbai, Tokyo and Paris.
Jamaica is home to some of the world’s best accommodations, attractions and service providers that continue to receive prominent global recognition. In 2025, TripAdvisor® ranked Jamaica as the #13 Best Honeymoon Destination, #11 Best Culinary Destination, and #24 Best Cultural Destination in the World. In 2024, Jamaica was declared ‘World’s Leading Cruise Destination’ and ‘World’s Leading Family Destination’ for the fifth consecutive year by the World Travel Awards, which also named the JTB the ‘Caribbean’s Leading Tourist Board’ for the 17th consecutive year.
Jamaica earned six Travvy Awards, including a gold for ‘Best Travel Agent Academy Program’ and silver for ‘Best Culinary Destination – Caribbean’ and ‘Best Tourism Board – Caribbean’. The destination also received bronze recognition for ‘Best Destination – Caribbean’, ‘Best Wedding Destination – Caribbean’, and ‘Best Honeymoon Destination – Caribbean’. Additionally, Jamaica received a TravelAge West WAVE award for ‘International Tourism Board Providing the Best Travel Advisor Support’ for a record-setting 12th time.
For details on upcoming special events, attractions and accommodations in Jamaica go to the JTB’s Website at www.visitjamaica.com or call the Jamaica Tourist Board at 1-800-JAMAICA (1-800-526-2422). Follow the JTB on Facebook, X, Instagram, Pinterest and YouTube. View the JTB blog at www.visitjamaica.com/blog/
Contact:
Lou Hammond Group
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