The Jamaica Tourist Board is reviewing the assignment of its Advertising and Public Relations (PR) accounts and is inviting expressions of interest from suitably qualified firms to be considered for review.
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The Jamaica Tourist Board (JTB), is Jamaica's national tourism agency based in the capital city of Kingston. The JTB is a public company governed by a Board of Directors, appointed by the Minister of Tourism. The JTB is responsible for the worldwide tourism marketing and promotion for Jamaica. Its mandate is to promote Jamaica as a preferred travel destination; identify new and emerging consumer groups; cultivate new relationships with travel partners and disseminate timely and useful marketing information to its offices and travel partners worldwide.